AUSTIN, Texas—Life Dwelling has been tapped to work Hotel Ella, a home with 46-keys situated in Austin, Texas, adjacent to the College of Texas. The proprietor, Peter Rex, is a tech entrepreneur and trader whose enterprise, Rex, has invested in various qualities across the region in addition to new technological know-how ventures focused on solving discomfort details in owning and operating actual estate.
The property is an Austin landmark that was obtained in the late 19th century by Dudley Wooten, one of the founders of the University of Texas. Wooten’s son, Goodall Dudley, and his spouse, Ella, moved into the house on the assets in 1900 and afterwards transformed it into the setting up that stands there these days. The constructing has a custom of hospitality, serving as a boarding household, dormitory, and rehabilitation centre ahead of getting a boutique hotel. With an extension designed in the 1980s and a renovation in 2013, Lodge Ella has turn into a destination for travelers, college readers, and wedding events.
Life Property, started in 2017, has created its possess technological innovation stack to automate key back again-of-dwelling features with its profits administration and marketing and advertising method, and allows staff deliver provider as a result of its Rhythm app. Lifetime Household at the moment has about 65 resorts open up or underneath enhancement across the United States, Canada, and Mexico. Lodge Ella will be its initial in Texas with many other deals in the pipeline expected to near by the finish of the calendar year. Lifestyle Residence will oversee all functions such as earnings administration, finance, front of dwelling, F&B, and occasions.
Rex has submitted preliminary options for a $100 million enlargement of the home that would encompass 213 rooms with 172 parking spaces. Both of those Life Property and Rex are trying to get acquisition options throughout Austin, Dallas, and San Antonio metropolitan locations, in addition to options in push-to leisure areas in the course of Texas Hill Nation.